Browsing: Consumer Trends
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Content discontentment?
A new survey from Clutch may nudge those still on the fence about the effectiveness of content marketing to a…
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3 trends from China retailers should be watching
We’ll start with a little perspective: Add the populations of the United States and United Kingdom, and you’d still fall…
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Out of the office
Continuing the theme of doing things that are good for us, L.L.Bean has launched an initiative to help people get…
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No more free water
Many rideshare drivers have been offering little boosts like water or tissues as a way to increase tips and ratings.…
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A perfect side dish
The evidence of the march of healthier food options continues to pile up. This time, it ties into sustainability. Blue…
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Luxury meets its match
When Christian Louboutin wanted to promote its expansion into beauty, it offered a pop-up nail bar at the Mandarin Oriental…
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A matter of pride
“As American as apple pie” might need to make way for a new simile: as American as Jeep. The rugged…
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Paving for pizza, AKA marketing genius
In this day of targeted media, standing out can be hard. But imagine being stuck in traffic caused by a…
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Alliances: The way to go
If one needs proof that the future lies in pairings, consider these new alliances. ASOS has teamed up with Crayola…
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Growing a healthy mindset
The growing link between food and health continues to promote interesting partnerships. Grocery retailer Albertsons and medical tech company Genomind…