The Kroger Co. and Walgreens are joining forces for a deliciously convenient new partnership that brings Kroger-owned brands to several Walgreens stores. The 13 pilot locations are in northern Kentucky, near Kroger’s Cincinnati headquarters. The initiative was projected to last several months at the outset, with the companies “listening closely to customer feedback” all along the way.
“This exciting collaboration aligns with Kroger’s vision of serving America through food inspiration and uplift,” says Rodney McMullen, Kroger’s chairman and CEO. “This concept brings together the best of two great brands to rethink convenience and redefine the way America shops for food.”
“This innovative new concept is an opportunity to test and learn, as we determine how we can best work together to further elevate our customer offering,” says Stefano Pessina, executive vice chairman and CEO of Walgreens Boots Alliance. “We continue to evolve our offerings to meet the changing needs of our customers and provide a more differentiated shopping experience. We’ve been implementing new approaches to promotions, product selection and other areas to deliver greater value in our stores.”
Shoppers will be able to order Kroger grocery items online and pick up their orders at the participating Walgreens locations. In addition, some Kroger’s Our Brands items — including the popular Simple Truth — will be available in-store at participating locations.
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